EBIZADVISORS

Drive External Traffic& Build a Brand Beyond the Marketplace

Relying solely on Amazon for customers is a risk. To build a defensible brand, you must diversify your traffic sources. Our Digital Marketing team specializes in “Off-Amazon” strategies that drive high-intent traffic from social media and search engines directly to your product listings or D2C store. We create full-funnel campaigns that not only increase sales velocity but also allow you to own your audience, build an email list, and increase Customer Lifetime Value (CLV).

Our Expertise :

  • Paid Social (Meta/TikTok): High-converting Facebook, Instagram, and TikTok ads to target specific demographics.
  • Google Ads (PPC): Capturing high-intent search traffic for your brand keywords outside of Amazon.
  • Amazon Attribution: Setting up tracking tags to measure the exact ROI of external traffic sent to Amazon.
  • Brand Referral Bonus: Structuring campaigns to qualify for Amazon’s 10% referral bonus on external sales.
  • Email & SMS Marketing: Designing flows (Welcome series, Cart Abandonment) to retain customers and drive repeat purchases.
  • Influencer Management: Coordinating with micro-influencers to generate user-generated content (UGC) and social proof.
  • * Landing Page Design: Building bridge pages to capture customer emails before sending them to buy.
External Traffic to Amazon

We turn social media scrolling into Amazon buying. By running targeted ads on Facebook, Instagram, or TikTok, we send new customers directly to your Amazon storefront.

Google Ads & Search Intent

When customers search for your brand on Google, do they find you or your competitors? We manage Google Search and Shopping campaigns to capture high-intent buyers who are looking for your specific solution.

Retention & Community Building

The biggest drawback of Amazon is that you don't own the customer data. We fix that. Through "Bridge Pages" and insert card strategies, we help you build an owned email and SMS list.

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